BOOK A NIGHT

bbhotels.com

Location

Paris HQ, France

Department

Marketing

Report to

Group Loyalty and Corporate Lead at B&B Hotels

Work mode

On site

Contract type

Permanent

Language level

Fluent in English; proficiency in additional European languages, especially
French, is advantageous.

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Your job description

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Summary Description:

The CRM/Salesforce Developer for Corporate Solutions at B&B Hotels will play a critical role
in enhancing our Salesforce CRM platform to support the efficiency and effectiveness of our
corporate sales teams. This role will focus on developing CRM capabilities that enable the
sales team to better forecast, target, and manage pipelines, as well as streamline contract
negotiations, contracting processes, and renewals management. By optimizing our CRM
tools, this role will contribute to the growth of our corporate client base and maximize
revenue generation per client.

Key Responsibilities:

1. CRM Development and Customization
● Design, develop, and implement custom solutions within Salesforce to
support corporate sales goals, ensuring scalability and functionality for a
growing client base.
● Customize Salesforce features to enhance capabilities in sales forecasting,
targeting, pipeline management, contract negotiation, and renewals
management.

2. Sales Enablement through CRM
● Develop tools and modules that increase the efficiency of sales processes,
including automating tasks and improving data accuracy and accessibility for
the sales team.
● Support the sales team by implementing solutions that enable seamless
management of client interactions, contracts, and renewals.

3. Pipeline Management and Forecasting Tools
● Build and refine tools within Salesforce that support accurate sales
forecasting and pipeline creation, providing visibility and insights to sales
leadership.
● Create reporting and dashboard solutions to help the sales team track
progress toward targets, optimize sales strategies, and make data-driven
decisions.

4. Contracting and Renewals Process Optimization
● Develop CRM workflows that simplify contract negotiation and management,
ensuring a smooth and efficient contracting process for new clients and
renewals.
● Collaborate with the sales and legal teams to establish seamless processes
within Salesforce for contract execution and document management.

5. Collaboration and Stakeholder Communication
● Work closely with the Group Loyalty and Corporate lead and other
stakeholders to align CRM capabilities with broader corporate goals and sales
team needs.

● Act as a technical consultant for the sales team, providing support, training,
and troubleshooting as needed to ensure optimal CRM usage.
● Collaborate with enterprise Architecture, Sales, Business Intelligence, and
application development (Technology) regularly.

6. Continuous Improvement and Innovation
● Stay informed of Salesforce updates, industry trends, and best practices,
integrating new functionalities that drive productivity and support client
acquisition and retention.
● Conduct regular reviews of CRM processes and solutions, identifying and
implementing improvements to maximize efficiency and usability.

Your technical skills

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Candidate Requirements:
● Experience and Background
o 5+ years of experience in Salesforce development, with a focus on CRM
solutions for sales teams, ideally in the hospitality, corporate services, or
travel industry.
o Proven expertise in customizing Salesforce modules and developing tools for
sales pipeline management, forecasting, and contract management.

● Skills and Competencies
o Proficient in Salesforce platform capabilities, including Apex, Visualforce,
Lightning, and Salesforce APIs.
o Knowledge of the key concepts and technologies involved in CRM
development, such as database design, data mining, and web application
development.
o Understanding of object-oriented patters and principles
o Strong analytical and problem-solving skills, with an ability to translate
business needs into technical solutions.
o Excellent project management skills, with experience in managing and
delivering CRM development projects on time and within scope.

● Education and Certifications
o Bachelor’s degree in Computer Science, Information Technology, or a related
field; Salesforce certifications (such as Salesforce Certified Platform
Developer) are highly preferred.
o Fluent in English; proficiency in additional European languages, especially French, is advantageous.

Your soft skills

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Collaboration and Communication Skills

o Strong interpersonal and communication skills, with the ability to work
effectively with cross-functional teams and end users.

o Ability to provide technical support and training to non-technical users to
promote CRM adoption and usage.

o Be the Ambassador of B&B HOTELS Values by acting on them daily in the role.

 

 

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